A Rosé Future for ESADE Founders

The future is rosy, or rather rosé, for ESADE Executive MBA (EMBA) graduates Ferran Vilà and Jana Robles.

On May 9th, 2019 they officially launched their new rosé wine from Barcelona under the brand Born Rosé. The pair met in 2013 while on the bi-weekly format EMBA programme. Ferran is heading Born Rosé’s operations as he has wine-industry experience, while Jana is taking charge of marketing and sales.

For now, Born Rosé is sold only online but it will be soon be available in some selected cool places as well. Jana and Ferran have started with wine but plan to expand Born Rosé into a chic lifestyle brand.

The launch party was held in the super-cool Red Fish restaurant on Barceloneta beach. Many of their EMBA classmates were present, as well as several members of ESADE staff and faculty – we are one big family! Everyone agreed the wine was superb, and we all wish these two brave entrepreneurs huge success!  

Follow Ferran and Jana on Instagram or visit their website.

Be a changer, Business Project, Career Opportunities, EMBA biweekly, Enterpreunership | ,

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