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A Rosé Future for ESADE Founders

The future is rosy, or rather rosé, for ESADE Executive MBA (EMBA) graduates Ferran Vilà and Jana Robles.

On May 9th, 2019 they officially launched their new rosé wine from Barcelona under the brand Born Rosé. The pair met in 2013 while on the bi-weekly format EMBA programme. Ferran is heading Born Rosé’s operations as he has wine-industry experience, while Jana is taking charge of marketing and sales.

For now, Born Rosé is sold only online but it will be soon be available in some selected cool places as well. Jana and Ferran have started with wine but plan to expand Born Rosé into a chic lifestyle brand.

The launch party was held in the super-cool Red Fish restaurant on Barceloneta beach. Many of their EMBA classmates were present, as well as several members of ESADE staff and faculty – we are one big family! Everyone agreed the wine was superb, and we all wish these two brave entrepreneurs huge success!  

Follow Ferran and Jana on Instagram or visit their website.

Be a changer, Business Project, Career Opportunities, EMBA biweekly, Enterpreunership | , Leave a comment Permalink

Executive MBA participants launch ‘good causes’ initiative

ESADE Executive MBA participants have launched a fundraising initiative they hope will become a programme tradition.

The outgoing EMBA 2017 cohort, with invaluable support from EMBA 2018, started the project, which involves raising funds each year for the following cohort to distribute. The criteria for the initiative are:

  • Money raised must be used for good causes, charities or other community projects that the cohort chooses.
  • The tradition should be continued by EMBA 2018 raising funds for EMBA 2019 to distribute, who should then in turn be encouraged to ‘pass the torch’ to the 2020 cohort, and so on.
  • Participants must have fun during the process, as EMBA studies are stressful enough!
  • Those involved should provide occasional updates on what they have been doing.

The tradition will build a more close-knit ESADE EMBA community, working together for sustainable progress.

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‘Blame it on Carlos’ by Moutaz (EMBA 2020 class delegate)

Introducing Moutaz El-Nahal, the Executive MBA (monthly format) 2018 class delegate.

Moutaz is a Saudi-based pharmacist, originally from Egypt, with an innate talent for writing!

After talking to his classmate Carlos, Moutaz decided to step out of his comfort zone and document his personal and professional transformation during the EMBA. In his first post, ‘Blame it on Carlos’, Moutaz shares his personal experience of deciding which MBA to pursue. He reflects on the many doubts that were going through his head before he started the EMBA: Why an EMBA? What format? Is now the time? Should I take the GMAT?

He offers valuable advice to people who are currently thinking about doing an MBA. We loved it and are already looking forward to the next instalment.

You can read his post here.

Thanks, Moutaz!

Sincerely,

Admissions Team

Be a changer, EMBA monthly, Experiences during the program, Leadership, Manager Development, Networking | Leave a comment Permalink

The best of both worlds

On 14 March 2019, ESADE hosted the event ‘Women in Business’. The event sought to connect current students from the Full-Time MBA (FTMBA) with participants on the monthly format of the Executive MBA (EMBA) who share an interest in creating a more egalitarian workspace.

Judith Puigbò, Associate Director of Admissions for the EMBA, kicked off the event with an aspirational speech about the objective of the get-together, namely, to allow attendees to get to know each other, create spaces for debate, share career opportunities and foster joint initiatives.

She highlighted the importance of connecting talented and committed women (and men) because of the potential synergies that could arise between them, especially by combining the strengths of the two profiles: the energy and fresh ideas of the FTMBA students with the seasoned experience and expertise of the EMBA participants.

Afterwards, Emily Lu (Netherlands), president of the Women in Business Club, presented the student-created organisation, which aims to promote diversity and gender equality in business and leadership roles, as well as the activities they organise.

“Our objectives are to provide a platform for the ESADE community to discuss gender-equality-related topics and to provide better opportunities for the ESADE women’s community to become future leaders and role models for the next generation.”

Later, EMBA participants Neveen Hussein (Bahrain) and Dania Jouni (Lebanon) explained their experience as the winners of the Women Empowerment Programme at ZAIN, a leading telecom company in the Middle East. ZAIN has been sponsoring them to pursue the Executive MBA at ESADE since they won an internal competition held amongst all of its female employees in the Middle East.

 

The event wrapped up with a cocktail hour, offering the participants an opportunity to network and share ideas in an informal setting. You might think that most of the participants were women, but actually 50% were men! At ESADE we are happy to see men increasingly stepping up and joining women in this cause, in order to achieve the equality we need on both sides. Raising awareness amongst men is crucial, as they too will be future business leaders.

Together we are stronger!

Sincerely,

Admissions Team

 

Barcelona Campus, Be a changer, Career Opportunities, EMBA monthly, Experiences during the program, Leadership, Networking, Teamwork | Leave a comment Permalink

A Very Sporty Welcome

On October 18th, the current EMBA Monthly cohort (Class of 2017) welcomed the newcomers (Class of 2018) to ESADE and Barcelona in a very original way.

The day after the formal EMBA kick-off event, the class of 2018 was challenged to a football match by the current EMBA group. Even though the final score has not been disclosed, the players ensured us that they will repeat the experience, as it is a fantastic way to decompress after three full days of class! This is teamwork in its truest sense.

They all look very happy and relaxed. Seems like this could be the start of a very healthy and amusing friendship.

 

Keep it up EMBAs and ¡que no pare la fiesta!

Best wishes,

Admissions Team

Barcelona Campus, EMBA monthly, Experiences during the program, Former students, Inauguration, Networking, Teamwork | Leave a comment Permalink

Zain Group and ESADE for Women Empowerment!

We are delighted to announce that Zain Group, a pioneering company in mobile telecommunications across Middle East and North Africa, has chosen ESADE Business School as its learning partner to encourage and reward talented women within its organisation.

The initiative ‘Woman Empowerment Ambassador Program’ clustered 80 high-potential women leaders from branches in nine countries (Bahrain, Iraq, Jordan, Kuwait, Lebanon, Morocco, Saudi Arabia, South Sudan, and Sudan). The participants underwent intensive workshops aimed at improving their leadership and story-telling skills to become better connected with their teams and achieve targets at Zain with excellence.

The programme concluded with a two-day workshop in Amman, Jordan, where the two future EMBA participants were announced: Nevin from Zain Bahrain and Dania from Touch Lebanon. Congratulations! We are looking forward to meeting you in October and willing to learn from your diverse backgrounds!

In ESADE we are especially touched by this initiative because our goal is to have an EMBA cohort with 50% women. Last year’s intake (2017/2018) reached a new high of 40% women, and this year’s class profile looks even better! Also, we are very proud that our Full Time MBA is considered the ‘Best MBA for Women’ in Europe by the Financial Times. You can read more here.

Zain Group’s initiative give us hope and makes us believe that our goal of closing the gender gap is getting closer!

Nevin and Dania Zain winners ESADE

Be a changer, Career Opportunities, EMBA & Family, EMBA biweekly, EMBA monthly, EMBA weekly, Internationalization, Leadership, Manager Development, Uncategorized | , , , , , , , Leave a comment Permalink

EMBA celebration… in Ibiza!

The fifth graduating class of the Monthly EMBA (2016-2018) graduated on 20th April 2018, and what better way to celebrate than with a three-day trip to Ibiza?

Yet another class has graduated and will have to fill the void left by the EMBA after spending three days a month together for the last 18 months, travelling together across the globe, working in virtual groups, sharing personal milestones, and above all… lots of great moments! But rather than focusing on their wounds, they decided to recreate one last (extracurricular ;-)) “international week”.

Such a cohesive group, united by such a special experience, could only go out with a bang. The paparazzi trailing the group sent us this photo:

Photograph of participants Executive MBA ESADE in Ibiza

Notice the details… Still can’t see it? Zoom in.

Photograph participants Executive MBA ESADE Ibiza

ESADE Rocks Graduation!!! They certainly rock!

As Aurora said: “I am confident that our group will remain united. This has been a great farewell and also a great new beginning – a sign of things to come.”

Good luck, champs!

EMBA Admissions Department

EMBA & Family, EMBA monthly, Experiences during the program, Graduation, International weeks, Uncategorized | , , , , , , Leave a comment Permalink

EMBAboys were back in town – this time to learn about business!

Students of EMBA 2017 had a complete makeover of their existing beliefs when they travelled to Brazil as part the “Organizations Transformation & Change Management” course. ESADE students were hosted by Fundação Getulio Vargas (FGV) in the two biggest Brazilian cities; São Paulo, the financial hub, and Rio de Janeiro, the Cidade Maravilhosa [wonderful city].

The events were kicked off with a city tour of São Paulo followed by a traditional Paulistana BBQ & entertainment in the evening organised by one of the Brazilian students. The hospitality continued into the next day when the cohort visited Meninos de Morumbi, a nonprofit organization that teaches dance and music to vulnerable children from underprivileged backgrounds. An extremely inspirational experience watching these young children being converted to be confident and successful adults – what a way to make a real impact in the society! The infectious energy of the kids got everyone on stage with percussion instruments and perfecting their samba moves which no doubt, came in useful later on!

There were motivational talks from highly accomplished executives covering different industries. The topics ranged from sharing life experiences and key lessons to gender equality in Brazil and importance of sustainable working in the country.

The educational trip then moved to Rio de Janeiro enriching the understanding of Brazilian culture and the demographics. Although very subtle to an outsider, the differences could be clearly seen between the two cities. Representatives from Santa Marta favela, presented the amazing work that they do for the community. It was a humbling experience and the class proactively raised funds during the presentation which was handed over to the representatives who were extremely delighted. No visit to Brazil is complete without feeling like a Carioca at Copacabana and visiting El Cristo Redentor overlooking the city and Pão de Azucar, all of which was very well organized by the university.

Organized activities, presentations and visits highlighted key challenges of doing business in Brazil with high taxes, lack of talented work force, social inequality, lack of long term planning and political uncertainty. Despite all this, Brazil has the most diverse mix of cultures that can be found anywhere in the world and is the biggest economy in the South America. It offers abundance of resources and business opportunities for anyone who is interested in a great lifestyle with amazing food, sun and most importantly the delicious caipirinhas!

EMBA monthly, Experiences during the program, Field visits, International weeks, Internationalization, Leadership, Networking, Teamwork | Leave a comment Permalink

Sandra is closing the gender – tech gap!

We are very proud to announce that the start-up Wisar founded by Sandra Arévalo (EMBA Bi-weekly 14/15) was the winner of the 2nd edition of the Global Hack D Gap challenge. This is an initiative from 4YFN and GSMA Women4Tech that rewards digital solutions that aim to promote and create gender diverse teams, in an inclusive work environment within the mobile and tech industry.

 

Double challenge

Sandra started the EMBA journey while she was pregnant with her first child. At that time, she enjoyed a very stable professional life and the word “entrepreneurship” had never crossed her mind.

Doing an EMBA while working is a challenge, but imagine doing it while being a new mum! During the 18 months she found innovative solutions to balance her new role as a first-time mum with EMBA (like creating a schedule to feed her little baby in-between classes, with the invaluable help of her husband). The way she overcame the double challenge inspired her to take up on a new one!

 

Do it yourself

After the EMBA, she discovered that the inflexibility of the corporate world was no longer compatible with her personal life. She decided to make the most of her new situation and find an innovative solution on her own. It was then when she set up the company Wisar that offers a quality service to professionals that want autonomy and flexibility to manage their own time. EMBA gave her the tools to foster her professional and personal transformation… and her vision, passion and determination did the rest.

On February 28th Sandra was able to demonstrate that she is not only an entrepreneur and mother that successfully combines her professional and personal life, but most importantly, she helps others to do so.

Great work Sandra!

Barcelona Campus, Be a changer, Digitalization, EMBA biweekly, Enterpreunership, Former students, Innovation, Uncategorized | , , , , , , , , , , , , , Leave a comment Permalink

Toilet paper in a Marketing Strategy class?

Our monthly Executive MBA participants recently dealt with a case that was somewhat out of the ordinary: that of Renova’s black toilet paper. The activity was the topic of their Marketing Strategy class, involving a case study which would put all their newly-acquired knowledge to the test. At the end of the class, Prof. Andrés Cuneo resolved the case with the group, explaining the final outcome.

ESADE’s EMBA is a 4-phase programme, which focuses on Management Development from all vantage points. The Marketing Strategy module in particular, is carried out in Phase 1 -entitled “Company, Environment & Function”- touches on innovative aspects of management, which are learned, discussed and debated in-depth, offering a current vision of the company and its reality.

During the session in question, the participants reflected on the Renova case and offered their own perspective on the managerial decision-making process behind choices of this kind, and how they affect the success, or otherwise, of business models. To everyone’s surprise, including Professor Cuneo himself, one of the students came bearing gifts: everyone in the class got to take home a roll of black toilet paper!

ESADE EMBA Marketing Strategy

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