Archivo de la categoria ‘Barcelona Campus’

The EMBA premieres on Facebook Live

The EMBA team has added a new communications channel. On 19 July we premiered on Facebook Live with a video featuring Judith Puigbó, associate director of admissions for the Executive MBA. She was accompanied by two participants from the current EMBA monthly format, Naïma Maëlle Zodros and Alexey Kultyshkin.

The video included a relaxed discussion on personal experiences and various aspects of the EMBA. Naïma, from the biotech industry, decided on the EMBA because she wanted a 360º vision of business; while Alexey wanted to complement his previous education with a more comprehensive programme.

 

 

 

 

 

 

Both positively value the diversity of EMBA participants – something that enables mutual enrichment and productive teamwork. Alexey, who had not previously considered being an entrepreneur, felt that starting a business was now an option after his experience at ESADE.

Questions discussed during the interview include the various methodologies used in the programme, its international weeks, time management, and student business plan ideas (one of the most important sections of the EMBA in which participants choose whether to develop their own entrepreneurial idea, or develop a project within the company where they work – called intrapreneurship).

The care and follow-up provided by the ESADE team is another factor that participants value. ESADE enables participants to visit the school, attend classes, and talk with alumni to acquire more information and viewpoints before making a final decision.

During the video, there was also an opportunity to talk about the best personal moments experienced during the EMBA. At the end of the discussion, viewers could participate and ask questions live or later at: emba@esade.edu.

The video already has more than 2000 viewings and can be seen here. It is the first of a series that will be made periodically to bring live EMBA news, experiences, opinions, and advice from participants. See you next time!

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Congratulations, Executive MBA class of 2017!

The graduation ceremony of the Executive MBA class of ‘17 was held in late April.

Whenever the programme ends, both the students and the faculty members involved in their education have mixed feelings. On the one hand, they are enormously pleased about everything they have achieved, the growth they have experienced at all levels, and the excitement of a new phase in life; on the other hand, they are somewhat sad about leaving behind a group that has contributed to the personal and professional development of each participant, and about the end of an era that marked a turning point in their lives.

As class representatives Kseniya and Don confessed, the 45 participants, with their diverse range of backgrounds, profiles and objectives, “started out as a class of students and ended up like family”.

That just about says it all. Congratulations to all of you, and I hope these months are just the beginning of a lifetime of successes and achievements, both personal and professional.

Click here to see more photos of the EMBA class of ‘17 graduation ceremony.

 

 

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#beachanger: How the EMBA Transforms You Professionally and Personally

A turning point. A challenge. Leaving your comfort zone. A push towards a dream. Trust. Passion. Finding your place.

What do these concepts – which attract us as much as they scare some of us – have in common? Change. They all arise from a change, a decision, a transformative act that opens up paths that you had never before imagined. New experiences that, once you’ve had them, you are very grateful for.

And you know what? These are the responses that our EMBA students gave when we asked them what ESADE’s Executive MBA meant to them. These are the opinions of our changers. But now it’s time for others to form part of this transformation, which begins in one person and expands throughout the community.

Watch the EMBA’s testimonial video (in Spanish) here

What is #beachanger?

Our changers talk about drivers of change, personal development, catalysts, and how the EMBA has given them the personal and educational tools they needed to cope with changes in their careers that many of them had dreamed of but didn’t know how to bring to life. The professionals who take the EMBA acquire a renewed sense of security and confidence as a result of gaining new knowledge and sharing business ideas and experiences with their peers and professors.

For these professionals, the EMBA is a holistic change that affects them and their companies. And the companies, in turn, value and cultivate the participants’ new capabilities. That’s how you create a cycle of positive feedback and growth that benefits both parties.

Many people simply see change, but not our EMBA students. They want to be change. And they are. They are changers who, from day one, want to be involved in transformations that they believe in and are passionate about.

And slowly but surely, that passion makes them feel more and more unstoppable. A passion that many of them say is the most effective and accurate way to find one’s way in business and in life.

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This EMBA Launched A Big Data Startup At ESADE — Now He’s One Of Spain’s Top-10 Innovators

Published in Business Because on Monday 17th October 2016 by Seb Murray

B-school venture Made of Genes scoops award from The MIT Technology Review

 

Oscar Flores Guri, left, and co-founder Miquel Bru

An ESADE EMBA has been named one of Spain’s top-ten innovators under the age of 35, in an award whose past global winners include Facebook founder Mark Zuckerberg and the entrepreneurs behind companies such as Paypal and Uber.

Oscar Flores co-founded Made of Genes with his former ESADE EMBA classmate Miquel Bru.

The MIT Technology Review, a leading journal in the tech and innovation field, draws up a list of 300 the world’s most talented entrepreneurs under 35 each year.

The judging panel has two criteria in whittling down the list to 10 winners: Individual talent, and the project’s scope for changing society.

Made of Genes created a pioneering world model for DNA analysis that does away with the need to sequence the same genome twice for two different tests.

The Spain-based company has just concluded a funding round of €500,000 and is currently undertaking international expansion.

Oscar, who holds a PhD in biomedicine, met his co-founder and began work on the venture during ESADE’s EMBA program in Barcelona.

“Despite my scientific and technical background as a computing engineer and researcher at IRB Barcelona, I have always been attracted by the world of business. The training I was given at ESADE was vital for making this project a success,” Oscar says.

Miquel added: “This project began in ESADE classes as just another MBA assignment. But it was the ESADE project validation and methodology that told us that we could turn our dream into a reality.”

The pair illustrate the strength of the entrepreneurial ecosystem at ESADE, and the growth in number of executives who are using b-school to launch their own ventures. The business school is home to ESADECREAPOLIS, an innovation ecosystem for students and companies, and EGarage, a space designed for the cultivation of new start-ups.

In June, ESADE was ranked third in Europe for entrepreneurship by the FT.

“Since our founding over 50 years ago, entrepreneurship has always been in our DNA,” says Luisa Alemany, director general of the ESADE Entrepreneurship Institute.

“In the programs that we teach, in our research, and in all of our activities to support the entrepreneurial ecosystem, we strive to go as far as possible by creating networks of collaboration. Making the global top 10 encourages us to keep doing what we love every single day.”

Source: http://www.businessbecause.com/news/mba-entrepreneurs/4253/esade-emba-lands-innovation-award

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Women In Business: Why I Chose ESADE For My EMBA

Published in Business Because on Monday 10th October 2016 by Marco de Novellis

Linda Ferstl studies alongside a senior sales role at luxury group Festina

Linda is an EMBA student at ESADE Business School in Spain Linda Ferstl is kick-starting her career with an Executive MBA at ESADE Business School in Spain. Linda is senior export area manager at the Festina Group, a luxury giant at the forefront of the watchmaking sector. There, she manages relationships with distributors in Eastern and Central Europe, Scandinavia and Russia. In charge of the key accounts of major duty free and inflight clients, she’s increased sales by an impressive 30% over the past three years.

She has vast international experience working in Asia, Europe and the US. But even so, the ESADE EMBA has opened up her horizons. During her studies, she’s travelled to Brazil, India, and undertaken an entrepreneurship and innovation program in Boston, USA. Plus, her class is truly international, comprised of leading executives from over 19 different countries. Previously a global brand manager for Esprit Watches in Hong Kong, Linda relocated to Barcelona and took up a role at Festina. Now, with an EMBA at ESADE, she wants to strengthen her knowledge of global strategic management and take her career to the next level.

Why did you decide to pursue an EMBA at ESADE?

I have always planned to go back to university, waiting for the right time and city to combine work and studies. Having more than 11 years global working experience, the International Executive MBA was the most relevant to my level of experience and my career goals. Besides location and reputation of the university the most important factors for me were how international the course is and how the schedule is compatible with my work. On top of this, I was looking for a mix of theory, case studies and practical application, as opposed to purely focusing on case studies. ESADE was the school that best met my criteria. The monthly format gives me the necessary availability for my job and the entrepreneurial focus of the university was also attractive to me.

What should EMBA applicants consider when deciding on a program?

The main criteria I would recommend are the language of the program, schedule, financial investment, teaching method, and specializations of different programs, and of course rankings are also important. After that, the choices become more the matter of personal preferences, such as choosing between online, in-person, weekly, bi-weekly and monthly MBA, EMBA, GMBA programs. Once shortlisted, visit the top universities of your choice, participate in welcome days and sit in the lectures to experience first-hand the atmosphere. Talk to other students, alumni and get as much personal feedback as possible.

What have you gained from your EMBA experience so far?

I have gained a tremendous knowledge upgrade and I have received insights into different business areas and functions. We have learned new business strategy and leadership methods all of which I can apply directly in my daily work. I also served as a class delegate for two consecutive terms, which allowed me to engage actively with the university and improve diplomacy, negotiation and social skills. The MBA has provided a safe haven to take on different roles and responsibilities, get feedback, and step out of my comfort zone. I have learned a lot about myself–about my strengths and weaknesses, about how my actions impact others–all of this forms a stronger, more conscious and empathic me. I can see my growth with every month into the program, both personally and professionally.

What international experiences are on offer?

I have been in one week in Rio de Janeiro (Brazil) and Mumbai /Hyderabad (India) and did a three-day elective seminar in Corporate Entrepreneurship at SDA Bocconi. During the summer break, I participated in a two-week Entrepreneurship and Innovation study tour to Boston where we visited incubators and accelerators like Mass Challenge and Venture Café, MIT MediaLab, Harvard Innovation Lab and other members of the Boston community. Getting such first-hand insight into an incredible eco-system for innovation and entrepreneurship was mind blowing. Next, I will do another elective in Digital Marketing at Rotterdam School of Management and will close the program with a week in Georgetown, USA.

What are your plans for the future?

I seek to gain more international experience – change gives me drive and opens new perspectives. I am targeting a position where I can lead a team and work cross-functional. I seek to be involved in the creation of new business divisions, organizational units or finding new business opportunities. I want to see the impact of my work, build and guide teams. One option is to pursue my career in the luxury, fashion sector. Besides that, the EMBA at ESADE has also broadened my vision to see outside of my current role and sector. The corporate sustainability lecture in the MBA was very engaging and made me curious about exploring potential opportunities in this increasingly important business field.

Read the whole essay: http://www.businessbecause.com/news/emba/4237/women-in-business-why-i-chose-esade-for-my-emba

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Learning across borders: an enrichment inside and outside the classroom

Elective Exchange Program SDA Bocconi, September 2016

Opportunities are everywhere; you just have to grab them. One of the great possibilities the EMBA at ESADE offers is to participate in a study abroad program in other renowned business schools around the world. From multiple courses  and schools one can select the elective which suits best its time and study plan and once accepted the adventure can begin.

I was lucky to be one of five ESADE students selected for SDA Bocconi electives in September 2016 for the course “Corporate Entrepreneurship”. The participants in this seminar came from all over the world: Besides Global and Executive MBA students from SDA Bocconi, people came from UCLA (USA), Mumbai (India), Recanti (Tel Aviv), ESADE (Barcelona) and a few executives were send directly from their companies. Italians, Israelis, Spanish, Germans, Belgians, Luxemburgish, Indians and a Danish professor created a enormous diversity of experiences, nationalities, professions, industries and cultural backgrounds, enriching any group work or class discussion.

During two and a half days we were able to really evolve into the subject, to approach the topic corporate entrepreneurship from different perspectives, learned theoretical models, benchmarks from innovation leaders and understand through case studies different ways of practical applications. The fact that we had people in the class who were entrepreneurs, working in start ups, incubators or leading innovation centres in their companies fused the discussions with actual issues, successes and failures.

Doing all this in a new learning environment with new study colleagues created an exciting experience that I can just recommend anyone who is given the possibility. Electives abroad are not only connecting the best business schools in the world but creating a sense of community by bringing international students closer together, enhancing cultural understanding and creating global networks that might evolve in new partner- and friendships. Isn’t that what an MBA student should aim for?

Written by Linda Ferstl, EMBA MOD15 student.

 

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Brava Fabrics, The shirts ‘woven’ in an MBA programme

Pubblished in Cinco Días on Monday the 19th August 2016 by Javier García Ropero

MBA programmes are considered the best training option for would-be senior managers yet they can also be a great place to start a small business. One such company — Brava Fabrics — was born in the ESADE MBA programme. It makes printed shirts (whether with bicycle or cassette designs) which are unique. The firm has made a splash in under a year and a half after being set up. Its founders, Ramón Barbero and Ivan Monells met while working together in the EMBA programme.

Ramón Barbero, on the left, and Ivan Monells, partners of Brava Fabrics. (Marta Jordi).

The firm’s garments have a ‘hipster’ touch, although both Brava Fabrics‘ founders are loathe to pigeon-hole their customers. “We want customers to love our style. The aim is not for customers to buy just a great shirt but rather to wear a ‘Brava’ on special occasions, explained Ramón Barbero, a 36-year old who trained as an Economist and who looks after the firm’s branding. His partner, 30-year old Ivan Monells, is an Industrial and Computing Engineer who takes care of the logistical and financial sides of the business. The two men have different backgrounds but they found that their skills nicely complemented one another when they worked together on the EMBA Capstone Project.


The Brava showroom is sited in Indiana House, in the Poble-Nou district of Barcelona.

It was then that they decided to work together on a new venture after trying their hands at various on-line businesses on their own. The earlier experiences helped them learn and see things more clearly. One of the things they saw from the outset was that the new business had to be based on E-Commerce. They studied various sectors and realised that men’s fashion had bags of potential. “We chose shirts because it is a product that creates barriers to entry. You know that others are not going to copy your products — at least in the short term”, said Ramón Barbero. They scraped together their savings and got a couple of entrepreneurship loans to create Brava. In the beginning, the printing was not going to be the differentiating feature. “However, we quickly saw that it was what made the product a hit”, said Barbero, who noted that the company’s shirt designs are agreed on by the whole team, which comprises three members of staff and two outsiders.

The founders do not see the firm as part of the textile sector but rather as a lifestyle brand. Brava Fabrics does not follow the dictates of fashion but rather pursues successful E-Commerce models, such as Everlane in The United States and Hawkers in Spain. Their on-line vision is compatible with fashion-consciousness. All of their shirts are cut by hand using a pair of scissors. They are produced in Barcelona workshops under a Fair Trade policy.

This year, they hope turnover will rise to €600,000, a big rise over 2015 (€150,000). Their sales are made through the on-line channel, while 15% of sales are split between their Barcelona showroom and various marketing campaigns, such as city market stalls. Last year, the company was present in both Palo Alto and Barcelona, helping fuel the company’s launch.

This growth has helped boost production. They bring out four collections a year, which now feature 10,000 garments apiece. However, they also come up with new products every two months. “That means our products change every month, spurring customers to keep spending”, said Barbero. Short-sleeved shirts, Bermuda Shorts, men’s underwear, and women’s dresses and blouses make up a range of the firm’s highly distinctive garments. The next step will be to expand the firm’s equity in 2017.

Read the whole essay (in Spanish) here: http://cincodias.com/cincodias/2016/08/18/sentidos/1471547469_225013.html

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Speed Meetings: EMBA students interviewed by headhunters and corporate Human Resource managers

Everyone knows that the Executive MBA programme fosters participants’ professional development.

There are many ways in which it does so. Here, one can highlight Speed Meetings, networking activities held by leading companies and headhunters in which EMBA students attend short interviews with several interviewers. This gives participants the chance to give potential recruiters their CVs and to get feedback.

The Executive MBA programme’s Careers Service holds these activities each year to foster opportunities for professional growth among participants. Such opportunities may involve either changing company or getting promoted in one’s present firm.

Three Speed Meetings were held for EMBA students during the 2015-2016 academic year on both the Barcelona and the Madrid campuses. Many companies took part in the events, including: Danone; Desigual; SEAT; BT; Massimo Dutti; Alstom (GE). Leading headhunters attending included Michael Page, Cátenon, Robert Walters, and Montaner.

Mercè Clapés, Head of the Careers Service for these kinds of events, said that putting students in contact with executive recruitment experts and potential employers “opened doors”. She also noted that the feedback they provided “is invaluable and of great value in taking the next career step”.

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The importance of believing in your idea: the Bulldog Gin story

“Nobody will believe more in you and your product than you. You have to have a vision of your company and carry it out”, said Anshuman Vohra, founder of Bulldog Gin, at the 2nd session of the ESADE EMBA Update & Connections cycle, held on the 7th of July.
Anshuman Vohra was sure that gin had a lot of market potential and that he would do his utmost to make sure the beverage reached bars and households around the world.

His father made the young Anshuman his first Gin & Tonic. Anshuman loved the taste and years later he was irked when he discovered that nobody asked for gin in bars. By contrast, the shelves of bars brimmed with over twenty brands of vodka. He simply could not understand why customers did not drink gin in bars and restaurants.
After several years of working in a merchant bank, Vohra decided the moment had come to set up his own company. Gin and Tonic was a remarkable drink, it only remained to convince the rest of the world. “My generation saw gin as the spirit of a bygone age. It was vodka that was the ‘in’ drink. ”. He began organising blind tastings of vodka and discovered that people could not distinguish between brands — all vodkas tasted more or less the same. Yet when he asked drinkers what their favourite brand of vodka was, people had very strong views. Everyone had one or two brands that they considered better than all the rest and that they would not change for anything. The key lay in the emotional link consumers had forged with brands. By contrast, gin did have a distinctive taste: each brand’s mixture of ingredients made it unique. If Anshuman could create a great-tasting gin and forge an emotional bond between consumers and the brand, he would score a great hit. He was convinced he could pull it off.

It was then that Vohra began his arduous quest for the perfect product. He spoke with entrepreneurs for hours and was fascinated by their energy. All of them had one thing in common: they were passionate about their ideas and were ready to back them up to the hilt because they were utterly convinced that they would work. After an endless search, he finally found a London distillery that was capable of creating the gin of his dreams but that was not to be found in the market — a perfect combination of cereals, cardamon and spices.

At last in 2006, what had started as an idea at last became a product. He had managed to create a gin for the new world, breaking down the barriers of those who saw gin as ‘old-fashioned’ and a tipple for their grandparents. Vohra knew that not everyone would like Bulldog Gin but those that did would become true fans.
“The best idea in the world is worthless if it is carried out badly”, concluded Anshuman Vohra at the end of the session. The talk was part of the EMBA Update & Connections cycle, which provides valuable lessons for today’s business on key subjects and gives all Executive MBA cohorts the chance to pool their experience.

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I’m Using My ESADE EMBA To Advance My Career In Fashion

Published in Business Because on Thursday 14th July 2016 by Christian Robinson.

Sebastian Oergel’s EMBA fits perfectly around his high-ranking managerial duties at the Tom Tailor Group.


Sebastian Oergel will graduate from the part-time ESADE EMBA in 2017

Hailing from Stuttgart, Sebastian Oergel can boast over a decade of business experience in fashion, from storied Italian houses such as Ermenegildo Zegna to retail titans like Adidas and Nike.

In that decade, Sebastian worked in five countries, including Germany, Britain, Hong Kong, Panama, and The Netherlands. As a result, he slotted perfectly into the diverse cohort on ESADE’s Executive MBA program, which requires its students to complete three separate trips abroad to top business schools, as well as offering a four-month exchange program.

Halfway into the 16-month program, Sebastian has already begun to reap its benefits, gaining multiple fashion contacts, and is applying his learning continuously to his new role as manager in international sales at Germany’s venerated Tom Tailor Group, where he is responsible for their expansion drive into Africa and the Middle East.

Why did you decide to pursue a EMBA at ESADE?

Though my supervisor initiated the process, I decided which school I would study at, taking into account several factors important to me, such as ranking, diversity, course length, methodology, class size and location.

I chose ESADE because it is, in my eyes, the best business school in Europe, and met all of my personal requirements.

I was also able to pursue electives such as negotiations, B2B sales management and strategic digital marketing, which are all directly applicable to my new role as manager in international sales at the Tom Tailor Group.

How have you gained from your MBA experience so far?

The monthly format works perfectly in tandem with my responsibilities at the Tom Tailor Group. And I can’t underestimate the added value gained from the international exposure and relevant industry insights.

I’ve had the opportunity to visit India for an intensive study week at the Indian School of Business, conducted alongside company visits in Mumbai. There are also trips to Brazil, China, and the US.

I’ve gained many fresh perspectives from my classmates, I’ve met an impressive array of people from the fashion industry and other fields, and I am convinced that some of these contacts will open doors for new business and career opportunities.

[...]

Read the whole essay: http://www.businessbecause.com/news/mba-spain/4059/im-using-my-esade-emba-to-advance-my-career-in-fashion

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