Introducing Moutaz El-Nahal, the Executive MBA (monthly format) 2018 class delegate.
Moutaz is a Saudi-based pharmacist, originally from Egypt, with an innate talent for writing!
After talking to his classmate Carlos, Moutaz decided to step out of his comfort zone and document his personal and professional transformation during the EMBA. In his first post, ‘Blame it on Carlos’, Moutaz shares his personal experience of deciding which MBA to pursue. He reflects on the many doubts that were going through his head before he started the EMBA: Why an EMBA? What format? Is now the time? Should I take the GMAT?
He offers valuable advice to people who are currently thinking about doing an MBA. We loved it and are already looking forward to the next instalment.
On 14 March 2019, ESADE hosted the event ‘Women in Business’. The event sought to connect current students from the Full-Time MBA (FTMBA) with participants on the monthly format of the Executive MBA (EMBA) who share an interest in creating a more egalitarian workspace.
Judith Puigbò, Associate Director of Admissions for the EMBA, kicked off the event with an aspirational speech about the objective of the get-together, namely, to allow attendees to get to know each other, create spaces for debate, share career opportunities and foster joint initiatives.
She highlighted the importance of connecting talented and committed women (and men) because of the potential synergies that could arise between them, especially by combining the strengths of the two profiles: the energy and fresh ideas of the FTMBA students with the seasoned experience and expertise of the EMBA participants.
Afterwards, Emily Lu (Netherlands), president of the Women in Business Club, presented the student-created organisation, which aims to promote diversity and gender equality in business and leadership roles, as well as the activities they organise.
“Our objectives are to provide a platform for the ESADE community to discuss gender-equality-related topics and to provide better opportunities for the ESADE women’s community to become future leaders and role models for the next generation.”
Later, EMBA participants Neveen Hussein (Bahrain) and Dania Jouni (Lebanon) explained their experience as the winners of the Women Empowerment Programme at ZAIN, a leading telecom company in the Middle East. ZAIN has been sponsoring them to pursue the Executive MBA at ESADE since they won an internal competition held amongst all of its female employees in the Middle East.
The event wrapped up with a cocktail hour, offering the participants an opportunity to network and share ideas in an informal setting. You might think that most of the participants were women, but actually 50% were men! At ESADE we are happy to see men increasingly stepping up and joining women in this cause, in order to achieve the equality we need on both sides. Raising awareness amongst men is crucial, as they too will be future business leaders.
On October 18th, the current EMBA Monthly cohort (Class of 2017) welcomed the newcomers (Class of 2018) to ESADE and Barcelona in a very original way.
The day after the formal EMBA kick-off event, the class of 2018 was challenged to a football match by the current EMBA group. Even though the final score has not been disclosed, the players ensured us that they will repeat the experience, as it is a fantastic way to decompress after three full days of class! This is teamwork in its truest sense.
They all look very happy and relaxed. Seems like this could be the start of a very healthy and amusing friendship.
We are delighted to announce that Zain Group, a pioneering company in mobile telecommunications across Middle East and North Africa, has chosen ESADE Business School as its learning partner to encourage and reward talented women within its organisation.
The initiative ‘Woman Empowerment Ambassador Program’ clustered 80 high-potential women leaders from branches in nine countries (Bahrain, Iraq, Jordan, Kuwait, Lebanon, Morocco, Saudi Arabia, South Sudan, and Sudan). The participants underwent intensive workshops aimed at improving their leadership and story-telling skills to become better connected with their teams and achieve targets at Zain with excellence.
The programme concluded with a two-day workshop in Amman, Jordan, where the two future EMBA participants were announced: Nevin from Zain Bahrain and Dania from Touch Lebanon. Congratulations! We are looking forward to meeting you in October and willing to learn from your diverse backgrounds!
In ESADE we are especially touched by this initiative because our goal is to have an EMBA cohort with 50% women. Last year’s intake (2017/2018) reached a new high of 40% women, and this year’s class profile looks even better! Also, we are very proud that our Full Time MBA is considered the ‘Best MBA for Women’ in Europe by the Financial Times. You can read more here.
Zain Group’s initiative give us hope and makes us believe that our goal of closing the gender gap is getting closer!
The fifth graduating class of the Monthly EMBA (2016-2018) graduated on 20th April 2018, and what better way to celebrate than with a three-day trip to Ibiza?
Yet another class has graduated and will have to fill the void left by the EMBA after spending three days a month together for the last 18 months, travelling together across the globe, working in virtual groups, sharing personal milestones, and above all… lots of great moments! But rather than focusing on their wounds, they decided to recreate one last (extracurricular ;-)) “international week”.
Such a cohesive group, united by such a special experience, could only go out with a bang. The paparazzi trailing the group sent us this photo:
Notice the details… Still can’t see it? Zoom in.
ESADE Rocks Graduation!!! They certainly rock!
As Aurora said: “I am confident that our group will remain united. This has been a great farewell and also a great new beginning – a sign of things to come.”
Students of EMBA 2017 had a complete makeover of their existing beliefs when they travelled to Brazil as part the “Organizations Transformation & Change Management” course. ESADE students were hosted by Fundação Getulio Vargas (FGV) in the two biggest Brazilian cities; São Paulo, the financial hub, and Rio de Janeiro, the Cidade Maravilhosa [wonderful city].
The events were kicked off with a city tour of São Paulo followed by a traditional Paulistana BBQ & entertainment in the evening organised by one of the Brazilian students. The hospitality continued into the next day when the cohort visited Meninos de Morumbi, a nonprofit organization that teaches dance and music to vulnerable children from underprivileged backgrounds. An extremely inspirational experience watching these young children being converted to be confident and successful adults – what a way to make a real impact in the society! The infectious energy of the kids got everyone on stage with percussion instruments and perfecting their samba moves which no doubt, came in useful later on!
There were motivational talks from highly accomplished executives covering different industries. The topics ranged from sharing life experiences and key lessons to gender equality in Brazil and importance of sustainable working in the country.
The educational trip then moved to Rio de Janeiro enriching the understanding of Brazilian culture and the demographics. Although very subtle to an outsider, the differences could be clearly seen between the two cities. Representatives from Santa Marta favela, presented the amazing work that they do for the community. It was a humbling experience and the class proactively raised funds during the presentation which was handed over to the representatives who were extremely delighted. No visit to Brazil is complete without feeling like a Carioca at Copacabana and visiting El Cristo Redentor overlooking the city and Pão de Azucar, all of which was very well organized by the university.
Organized activities, presentations and visits highlighted key challenges of doing business in Brazil with high taxes, lack of talented work force, social inequality, lack of long term planning and political uncertainty. Despite all this, Brazil has the most diverse mix of cultures that can be found anywhere in the world and is the biggest economy in the South America. It offers abundance of resources and business opportunities for anyone who is interested in a great lifestyle with amazing food, sun and most importantly the delicious caipirinhas!
Our monthly Executive MBA participants recently dealt with a case that was somewhat out of the ordinary: that of Renova’s black toilet paper. The activity was the topic of their Marketing Strategy class, involving a case study which would put all their newly-acquired knowledge to the test. At the end of the class, Prof. Andrés Cuneo resolved the case with the group, explaining the final outcome.
ESADE’s EMBA is a 4-phase programme, which focuses on Management Development from all vantage points. The Marketing Strategy module in particular, is carried out in Phase 1 -entitled “Company, Environment & Function”- touches on innovative aspects of management, which are learned, discussed and debated in-depth, offering a current vision of the company and its reality.
During the session in question, the participants reflected on the Renova case and offered their own perspective on the managerial decision-making process behind choices of this kind, and how they affect the success, or otherwise, of business models. To everyone’s surprise, including Professor Cuneo himself, one of the students came bearing gifts: everyone in the class got to take home a roll of black toilet paper!
No doubt you will wonder what on earth the connection is between these things. Yet there is one – the 2017 Aquatech Innovation Awards. These awards are strongly committed to sustainability and – as their name suggests – to innovation.
Tecnoturbines, a company founded by Jaime Lledó, a former student of the 2016 EMBA programme, has won one of these top awards. Lledó´s start-up, headed by the former ESADE student and three engineers from Alicante, received the prize in the Transport & Storage category for its picoturbine, an economic and efficient solution which allows for energy generation to monitor installations with difficult access to the electric net. The award was made in Amsterdam on the 30th of October 2017.
The purpose of Lledó’s company is to develop technology that allows one to use water pressure to generate electricity. The secret lies in the installation of micro-turbines in the water distribution network to reduce or take advantage of over-pressures.
Companies that store large quantities of water can use the firm´s products to save resources and thus cut costs. Some of the potential customers of Tecnoturbines are enterprises operating in the irrigation sector, industry, and the distribution of drinking water.
Tecnoturbine´s project will revolutionise its target market. Its pioneering products, solutions and services in the hydraulic industry are precisely what the Aquatech Innovation Awards have been heaping accolades on for years. In this edition of the awards, Tecnoturbines was chosen from among 13 leading companies and projects by a jury of top experts from firms such as Wetsus, Akzo Nobel, Shell, and Stowa.
Water is a scarce, valuable resource that needs to be treated in a socially responsible manner. Innovation plays a key role in achieving this goal. The 2017 edition of the Aquatech awards (which were held in Amsterdam this year), showed their commitment to social and environmental sustainability by donating the registration fees to AMREF Flying Doctors — an NGO. AMREF is currently carrying out a project in Tanzania to: eradicate the practice of female circumcision; provide drinking water for women and children; improve community hygiene and sanitation.
During ESADE´s Executive MBA (EMBA) programme, students come up with projects whether within their companies or as a new line of business/entrepreneurial venture. How are these projects brought to fruition? The last stage of the EMBA programme — the Business
Capstone Project — puts the finishing touches to the plan to create a new business. Experts tutor students and evaluate the project. The projects themselves are chosen by programme participants depending on their track records, backgrounds, and aims. These projects often go beyond the classroom and end up as successful companies. The aim is clear-cut: to provide EMBA participants (who are all professionals with great potential) with the tools to reflect, learn and act in making their dreams come true.
Jaime Lledó is a prime example of the way the EMBA programme helps participants develop their entrepreneurial flair and projects. Tecnoturbines — Lledó´s brainchild while he was at ESADE — has grown to the point where sales have reached the one million Euro mark. The EMBA programme was key in laying the foundations for this success. Furthermore, Lledó and his team are bent on making the firm grow and they are opening up international markets to this end.
These four young professionals are pioneers. Their training, professionalism and determination means the sky is the limit!
“Challenge the future. You are the ones who are going to make the difference. You are the ones who have to show that another future is possible. Here at ESADE, we want to generate this change with you.” This was how Jordi Brunat, Director of ESADE Executive Education, welcomed new participants to the monthly Executive MBA (EMBA) on Welcome Day. “Be positive, courageous and daring, but above all, keep your mind open. You cannot even imagine where you will be 10 years from now.”
With these words, a new class of students, 40% of whom are women, embarked on the EMBA journey. “We are very proud of this figure and we want it to keep increasing,” commented Esteve Mogas, Director of the EMBA. “This is a change that all of us must be involved in.”
During the welcome session, the new participants shared their reasons for undertaking this new adventure: “We are here to start a new life,” said one student; the rest of the class responded with a round of applause. Indeed, the EMBA is synonymous with change. The new participants are about to encounter endless possibilities and new horizons, both professionally and personally. “Let the EMBA surprise you,” said Mr. Mogas during his remarks.
The new participants also had the chance to share their concerns about this new journey with participants who were in the same situation one year ago. “Here you’ll find time to reflect: Who are you? What kind of leader do you want to be? You only get to do an MBA once in a lifetime, so take a deep breath and enjoy it!” commented Aurora Martínez, a representative of last year’s graduating class.
Daniel, also from last year’s class, stressed the importance of the group’s support: “One of the key points of the EMBA is that you are united as a class. This adventure is also about building personal and professional relationships.” “You’re here to learn from each other,” added Aurora. “Don’t be afraid. Get out of your comfort zone and make mistakes!” challenged Daniel.
Indeed, the EMBA is quite a challenge. The new participants understand this, but they also know that hard work will bring them great rewards. “New professional opportunities”, “creating my own business”, “having a transformational experience”, “learning from my colleagues”, “building a great group” and “growing together” – these were just some of the reflections shared during Welcome Day.
Finally, we would like to pass on the words of encouragement and gratitude that Mr. Mogas shared at the end of the event: “Thank you for being here today. Thank you for your excitement and energy. Thank you for your trust in ESADE and welcome to the new Executive MBA class of 2017-2019!”
Four out of every ten students in the latest intake for ESADE’s monthly-format Executive MBA (EMBA) in English are women. This is ten per cent higher than female participation in this kind of programme worldwide (30.1%), according to the 2017 Executive MBA Council Survey. The survey includes ESADE among the 11 business schools that — as shown in the latest Financial Times ranking — have EMBA programmes in which women make up over 35% of the student body.
The 40 participants in the latest edition of ESADE’s EMBA programme are drawn from 25 countries from around the world. Each speaks an average of four languages and 60% come from abroad. Their academic backgrounds vary, the main ones being: Economics or Business (55%); Engineering (13%); Law and Humanities (13%); Sciences (5%). With regard to the sectors represented by students taking ESADE EMBA programmes, the principal fields are: Energy; Finance and Insurance; Technology and Telecommunications; Consulting; Aeronautics; Health Care; Public Sector. With regard to the functional areas in which students work, Marketing, Sales, Operations, General Management, and Finance are the most strongly represented.
The proportion of female professionals making up ESADE’s intake for the latest edition of the Executive MBA (EMBA) is ten per cent higher than the world average (30.1%) for this kind of programme.The part-time programme is imparted in English on the Barcelona and Madrid campuses and lasts 16 months. Participants have an average of ten years’ professional experience.
ESADE and its commitment to women’s talent
The high percentage of women in ESADE’s EMBA (40%) and in the rest of the School’s programmes (43%) is the result of a firm commitment to gender balance and female leadership. ESADE was the first Spanish business school to join The United Nations’ #HeForShe platform and since 2013, it is an academic partner in Proyecto Promociona para Mujeres en la Alta Dirección [Women for Senior Management Project], an initiative fostered and carried out by Instituto de la Mujer y para la Igualdad de Oportunidades [Institute for Women & Equal Opportunities] and the CEOE [Spanish business organisation]. Almost 400 women have already taken the programme.
Furthermore, ESADE periodically carries out surveys such as the ESADE Gender Monitor and Mujeres con Impacto [Women Who Make a Difference]. Over the last year, the School has supported many projects, such as the publication ‘37 almas en una’ [37-in-1], a collective essay based on the stories of 37 women managers who tell how their personal and professional experiences contribute to female leadership. These and many other initiatives, such as The MBA Women in Business Club, won Joint First Prize in the EJE&CON ‘Gender-Free Talent’ Award, together with the scientist Margarita Salas, the firms PwC and Atrevia, and the magazine Capital Humano [Human Capital]. Eugenia Bieto, ESADE’s Director-General, is the first woman to be appointed President of the CEMS Global Alliance and is one of the few women heading a world-class business school.